Myrtle Beach, SC Profile: Facts & Data

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Myrtle Beach, South Carolina - Basic Facts

The City of Myrtle Beach had a population of 39,571 as of July 1, 2023. Myrtle Beach ranks in the upper quartile for Population Density and Diversity Index when compared to the other cities, towns and Census Designated Places (CDPs) in South Carolina. See peer rankings below.

The primary coordinate point for Myrtle Beach is located at latitude 33.6891 and longitude -78.8867 in Horry County. The formal boundaries for the City of Myrtle Beach encompass a land area of 23.5 sq. miles and a water area of 0.24 sq. miles. Horry County is in the Eastern time zone (GMT -5).

The City of Myrtle Beach has a C1 Census Class Code which indicates an active incorporated place that does not serve as a county subdivision equivalent. It also has a Functional Status Code of "A" which identifies an active government providing primary general-purpose functions.

South Carolina is one of 20 states where Census County Divisions (CCDs) are used for statistical tracking of subdivisions within each county. The City of Myrtle Beach is located within Myrtle Beach Division of Horry County.


Jump to... (On This Page!)
  1. Myrtle Beach 2023 Demographic Data
  2. Growth Rates for Myrtle Beach (Historical & 5-Year Forecast)
  3. Peer Comparisons (Rank and Percentile)
  1. Neighborhoods Demographics (Home Values, Household Income, etc.)
  2. South Carolina Research Tools (Easy Tools & Current Data)
  3. South Carolina Data Comparison Tool - 2023 Demographics
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Myrtle Beach, SC Data & Demographics (As of July 1, 2023)

POPULATION

Total Population 39,571 (100%)
Population in Households 39,179 (99.0%)
Population in Families 25,622 (64.7%)
Population in Group Quarters1 392 ( 1.0%)
Population Density 1,690
Diversity Index2 62
 
 

INCOME

Median Household Income $49,533
Average Household Income $81,991
% of Income for Mortgage4 38%
Per Capita Income $38,725
Wealth Index5 73
Socioeconomic Status Index6 Moderate (47.3)
 

HOUSING

Total HU (Housing Units) 24,649 (100%)
Owner Occupied HU 10,723 (43.5%)
Renter Occupied HU 7,958 (32.3%)
Vacant Housing Units 5,968 (24.2%)
Median Home Value $310,982
Average Home Value $370,451
Housing Affordability Index3 70
 

HOUSEHOLDS

Total Households 18,681
Average Household Size 2.10
Family Households 9,139
Average Family Size 3.00
NOTES
  1. Group Quarters - a place where people live or stay in a group living arrangement. Includes college residents halls, nursing facilities, military barracks, and correctional facilities.
  2. The Diversity Index is a scale of 0 to 100 that represents the likelihood that two persons, chosen at random from the same area, belong to different races or ethnic groups. If an area's entire population belongs to one race AND one ethnic group, then the area has zero diversity. An area's diversity index increases to 100 when the population is evenly divided into two or more race/ethnic groups.
  3. The Housing Affordability Index base is 100 and represents a balance point where a resident with a median household income can normally qualify to purchase a median price home. Values above 100 indicate increased affordability, while values below 100 indicate decreased affordability.
  4. The % of Income for Mortgage quantifies the percentage of median household income dedicated to mortgage payments on a home priced at the median value (assuming a 30-year mortgage and a 20% down payment).
  5. The Wealth Index is based on a number of indicators of affluence including average household income and average net worth, but it also includes the value of material possessions and resources. It represents the wealth of the area relative to the national level. Values above or below 100 represent above-average wealth or below-average wealth compared to the national level.
  6. The Socioeconomic Index ranges from zero (lowest relative status) to 100 (highest relative status). This measure quantifies disparities in social position of an area's inhabitants and is built from a broad range of demographic, housing, and socioeconomic inputs. More information on this measure can be found in Esri's SEI tutorial.

GROWTH RATE / YEAR

2020-2023 2023-2028
Population 3.22% 1.22%
Households 3.39% 1.48%
Families   1.29%
Median Household Income   1.22%
Per Capita Income   2.40%
Owner Occupied HU   1.35%

Myrtle Beach, SC - Peer Comparisons by Rank and Percentile

The table below compares Myrtle Beach to the other 475 incorporated cities, towns and CDPs in South Carolina by rank and percentile using July 1, 2023 data. The location Ranked # 1 has the highest value. A location that ranks higher than 75% of its peers would be in the 75th percentile of the peer group.

Variable Description Rank Percentile
Total Population # 12 98th
Population Density # 49 90th
Median Household Income # 238 50th
Housing Affordability Index # 75 16th
Per Capita Income # 71 85th
Diversity Index # 105 78th

Additional comparisons and rankings can be made with a VERY EASY TO USE South Carolina Census Data Comparison Tool.

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